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5 Target Haircare Brands That Rival High-End Products

If you’ve been to Target recently then you’ve probably noticed that the beauty section is overflowing with so many beauty and hair products to try. So much so, that the aisles can seem a bit overwhelming. If you’re used to settling on buying the typical drugstore brand names, you could be overlooking some of the amazing products that Target has to offer. To prevent that from happening, we decided to break down the five best Target haircare brands that you should definitely check out the next time you go into the store for paper towels, but somehow get lost and find yourself browsing the haircare aisle.


You Should Check Out If: You want an organic, natural brand that has something for all hair types.

About: SheaMoisture is a sustainable, cruelty-free, family-owned and operated brand that has something for just about everyone. The all-inclusive brand not only has haircare products for men, women, and children of any hair texture, but they also sell a wide range of bath and body products, skincare, and cosmetics.

Price Range: Under $20

Best Seller: Coconut & Hibiscus Curl Enhancing Smoothie

Shea Moisture Curl Enhancing Smoothie Target Hair Products
(via Target)

Kristin Ess

You Should Check Out If: You want the luxury salon experience minus the expensive price tag.

About: Celebrity hairstylist Kristin Ess debuted her luxury haircare brand in 2019. The collection is sold exclusively at Target and not only features high-quality products for cleansing and conditioning, restoring, wet styling, dry styling, and finishing, but the super chic packaging will certainly upgrade your beauty cabinet’s aesthetic.

Price Range: Under $20

Best Seller: The One Shampoo

Kristen Ess The One Shampoo
(via Target)

Thank God It’s Natural (TGIN)

You Should Check Out If: You have naturally curly hair and want natural products.

About: Founder and CEO Chris-Tia Donaldson started TGIN by making the products by hand in her home using all-natural ingredients like olive oil and honey. Chris-Tia started TGIN at a time when the selection of products catering to dry, naturally curly hair was slim.

Price Range: Under $20

Best Seller: Honey Miracle Hair Mask

Thank God IT's Natural Target Hair Products
(via Target)

Mane ‘n Tail

You Should Check Out If: You want a long, lustrous mane like that of a show pony.

About: Mane ‘n Tail shampoo was originally created to give show horses shiny, thick, flowing manes but eventually the product took off with human consumers as well. The brand’s products contain proteins that help to protect and nourish hair to achieve longer, stronger locks.

Price Range: Under $10

Best Seller: Mane ‘n Tail Original Shampoo

Mane n Tail and Body Target Hair Products
(via Target)

Miss Jessie’s

You Should Check Out If: You have curly hair of any type.

About: Founders and sisters Titi and Miko were inspired by their grandmother, Miss Jessie Mae Branch, upon creating the curly haircare brand. The sisters created Miss Jessie’s with the intention of catering to the consumer with coarse, ethnic curly hair but it quickly turned into the go-to brand for curly-haired customers of all ethnicities.

Price Range: Under $40

Best Seller: Pillow Soft Curls

Miss jessie's pillow soft curls target hair products
(via Target) 

These Target haircare brands aren’t the only things you should shop. HERE are 10 Target hair accessories everyone needs!

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