Embracing natural textures and kinky curly hair is by no means a trend. While the beauty industry is finally beginning to catch on to the need for inclusivity by creating products that cater to all hair types, these Black-owned hair care brands have been doing it from the start. Keep reading to discover the best Black-owned hair products from these brands. They’ll help cleanse, condition, hydrate, and style every different texture and type of hair. Shop them all now!
1. Mielle Organics
Top-Selling Hair Product: Rosemary Mint Scalp & Hair Strengthening Oil
Chances are you’re already well of Mielle Organics and their ever-so-popular Rosemary Mint Scalp & Hair Strengthening Oil that has been trending on TikTok for quite some time now. But what you might not have known is that they are a Black-owned hair company. Founded by Monique Rodriguez in 2014, almost every hair care product focuses on hair growth and health. So if you want longer, stronger natural hair, Mielle Organics has just what you need.
2. Camille Rose Naturals
Top-Selling Hair Product: Algae Renew Deep Conditioner
Janell Stephens founded Camille Rose Naturals in 2011 as a way to soothe her children’s eczema and dry hair woes. It only took three years for the hair care brand to take off and grow a legion of supporters. Their Algae Renew Deep Conditioner is one of their best sellers due to its vitamin-packed makeup that prevents strands from breaking, shedding, and thinning.
3. EDEN BodyWorks
Top-Selling Hair Product: Coconut Shea Leave-In Conditioner
After experiencing a chemical burn from a hair treatment in 2004, EDEN BodyWorks founder Jasmine Lawrence was disappointed in the lack of natural hair care options to turn to for relief. So, she decided to create her own—and that’s how EDEN BodyWorks was founded. The brand’s Coconut Shea Leave-In Conditioner continues to be one of its bestsellers for its ability to add moisture and seal in hydration.
4. Miss Jessie’s
Top-Selling Hair Product: Pillow Soft Curls Cream
Sisters and founders, Miko and Titi Branch, were inspired by their grandmother, Miss Jessie, to create their line of curly hair products. Their range of products helps those with kinky, curly, and even wavy hair better style their ringlets. If you’re unsure of where to start, go with the brand’s coveted Pillow Soft Curls Cream to achieve the curls of your dreams.
5. Oyin Handmade
Top-Selling Hair Product: Hair Dew
Brand founder Jamyla Bennu started Oyin Handmade in 2001 after being unable to find any natural hair products on the market for herself and fellow naturalists. Still family-owned, woman-owned, Black-owned, and family-led, Oyin Handmade has expanded its range to include body care products as well. As far as their hair products go, the Hair Dew leave-in hair lotion comes highly recommended by a number of naturals.
6. The Doux
Top-Selling Hair Product: ONE LOVE Co-Wash
Licensed cosmetologist Maya Smith used her industry knowledge to create The Doux, which offers texture-focused solutions inspired by Smith’s life as a stylist. What people appreciate most about the brand is the transparency of what goes into its styling products. Non-toxic and cruelty-free, what you see is what you get. Take their best-selling ONE LOVE Co-Wash for example. Jojoba and grapeseed oil provide your natural hair with enough slip to give you the ultimate clean without any of the bad stuff.
7. Alaffia
Top-Selling Hair Product: Everyday Shea Shampoo - Lavender
If you want products that not only make you look good but do some good for the community, Alaffia is the brand for you. This award-winning clean, green skin and hair care brand utilizes fair trade ingredients in all of their hair and body products. Not only that, but they support a number of empowerment projects in West Africa. Start off your Alaffia journey with their beloved Everyday Shea Shampoo in Lavender.
8. Bread Beauty Supply
Top-Selling Hair Product: Hair-Oil
We’ve been obsessed with Bread Beauty Supply for quite some time and it was only fitting we added them to this list. For those of you who feel intimidated by the plethora of hair care products out there, Bread offers all the basics in a not-so-basic way.
9. Design Essentials
Top-Selling Hair Product: Almond & Avocado Curl Enhancing Mousse
Whether you have straight, type 1 hair or kinky, type 4 hair, Design Essentials has a shampoo, conditioner, mousse, or tonic for your hair needs. Supporters of the brand swear by the Almond & Avocado Curl Enhancing Mousse to create defined curls without frizz or grease.
10. Girl + Hair
Top-Selling Hair Product: CLEAR+ Apple Cider Vinegar Clarifying Rinse
The scalp is often neglected, so if your goal is to focus on scalp care this year, Girl + Hair has all the products you need. The brand caters to those who need proper hair care products that can work with their protective styles to maintain the health of their natural hair. All of their products are sulfate-free, alcohol-free, paraben-free, silicone-free, cruelty-free, and color-safe. We suggest starting with their CLEAR+ Apple Cider Vinegar Clarifying Rinse to remove buildup on the scalp and even soothe an itchy scalp.
11. TPH by Taraji
Top-Selling Hair Product: Master Cleanse
Award-winning actress Taraji P. Henson created TPH by Taraji to redefine how we care for our scalp and hair. And she did just that with her line of products for textured hair, especially with her Master Cleanse. The tri-touch applicator makes it easier to reach the scalp, no matter which hairstyle you’re rocking. Made with tea tree oil and witch hazel water, your scalp will feel good as new after one use.
12. Pattern Beauty
Top-Selling Hair Product: Detangling Nectar
Another celebrity-founded brand we cannot get enough of, Tracee Ellis Ross’s Pattern Beauty aims to empower you on your curl journey with affordable and effective products. Curlies, coilies, and those with tight textures will appreciate this Detangling Nectar to help you comb through knots and tangles with ease.
13. TGIN
Top-Selling Hair Product: Honey Miracle Hair Mask
TGIN (which stands for Thank God It’s Natural) has been a mainstay in the natural hair community for years now. Sold in 10,000 stores, including Ulta, Target, CVS, and more, everyone who uses their products has nothing but good things to say. Start with their Honey Miracle Hair Mask to repair dry or damaged hair in an instant.
14. Flawless by Gabrielle Union
Top-Selling Hair Product: Flawless Hydrating Curl Refresher Spray
Gabrielle Union worked with hairstylist Larry Sims to create Flawless, which features texture-specific products that are infused with exotic hydrating ingredients at an affordable price point. The brand’s Flawless Hydrating Curl Refresher Spray will help you extend the time between wash days with its blend of Brazilian bacuri butter and pequi oil.
15. Melanin Haircare
Top-Selling Hair Product: African Black Soap Reviving Shampoo
Melanin Haircare prides itself on providing simple, natural hair care that is equal parts effective and luxurious. We’re also a sucker for their pretty packaging. Introduce yourself to the line by starting with their African Black Soap Reviving Shampoo. The blend of tea tree oil, black cumin seed oil, rosemary oil, and peppermint oil will instantly cleanse your scalp to create an optimal environment for hair growth.
16. Kinky-Curly
Top-Selling Hair Product: Original Curling Custard
Everyone loves Kinky-Curly and their styling gels, including their classic Curling Custard. Whether you’re using it on braids, twist-outs, or slicked-back hairstyles, it will keep your hair in place while strengthening it in the process. Name another styling gel that can do that.
17. Alikay Naturals
Top-Selling Hair Product: Shea Yogurt Hair Moisturizer
Cleansing, conditioning, and strengthening your curls has never been easier, thanks to Alikay Naturals and its line of products. Using ingredients like shea butter, aloe vera, and various essential oils, your hair will be softer and stronger than ever. The Shea Yogurt Hair Moisturizer is perfect for those with dry hair textures that need an extra bit of moisture.
18. Flora & Curl
Top-Selling Hair Product: Sweet Hibiscus Curl Volumizing Foam
Flora & Curl has an array of award-winning hair products for all types of curls out there. The brand’s Sweet Hibiscus Curl Volumizing Foam has been touted as one of the best products for curly hair and one of the best styling products for curly tresses.
19. Kreyòl Essence
Top-Selling Hair Product: Original Haitian Black Castor Oil
Created by Yve-Car Momperousse, Kreyòl Essence uses Haitian black castor oil as its star ingredient to make access to the oil easier for all. The powerful oil promotes fuller hair, minimizes breakage, deeply conditions, and can even be used in your skincare routine.
20. Briogeo
Top-Selling Hair Product: Don’t Despair, Repair! Deep Conditioning Mask
We always keep this beauty editor-adored brand stocked in our hair care arsenal. Natural oils and vitamins are plentiful in a number of Briogeo hair products, including the brand’s popular Don’t Despair, Repair! Deep Conditioning Mask. Healthy hair is just 30 minutes away.