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HOW-TO: Willow & Jaden Smith’s Met Gala Manes By Marcia Hamilton

Damn, Willow and Jaden Smith know what’s up—the It siblings posed pretty for flashing lights in coordinating threads and cooler-than-ice manes...

HOW-TO: Elle Fanning’s Sexy-Sporty Met Gala Ponytail By Jenda Alcorn

You know what they say? The bigger the hair, the closer to the glam gods. Jenda Alcorn of Ramirez Tran...

HOW-TO: Emily Blunt’s Met Gala Galactic Double Ponytail By Laini Reeves

Emily Blunt’s glowing baby bump faced some fierce competition from her sleek, bejeweled updo. Primped by Laini Reeves, the expecting-mother-in-Michael-Kors’ galactic double ponytail sparkled...

HOW-TO: Hannah Davis’s Met Gala 3-Tiered Ponytail By Chad Wood

Holy Hannah Davis! The Sports Illustrated model dazzled brighter than her Cartier ice in a fern green Zuhair Murad number and...

HOW-TO: Kerry Washington’s Met Gala Deep Magenta Curls By Takisha Sturdivant-Drew

Whoah, baby! Soon-to-be-mama Kerry Washington strutted her sultry self down last night’s Met Gala red carpet in a deep magenta mane...

HOW-TO: Blake Lively’s Met Gala Modern 70’s Grecian Bun By Rod Ortega

Wedding vibes came in strong at the Met when Blake Lively arrived in a modern 70’s Grecian bun. Crafted by Rod Ortega, the expecting mother’s...

HOW-TO: Florence Welch’s Met Gala Refined Bedhead By Ryan Richman

Hearts formed in our eyes when redhead-with-refined-bedhead Florence Welch rolled through the Met in an irresistible iridescent Gucci dress. Ryan Richman,...

HOW-TO: 4 No-Heat Stretch Styles For Natural Hair

Hair shrinkage poses quite the dilemma for our ‘dos. For one, true hair length is significantly reduced, making it hard to rock...

HOW-TO: Wavy Texture from Color Wow’s Commercial by Sally Hershberger

NEWSFLASH. We’re still not over the super sexy looks created by mega mogul and celebrity hairstylist Sally Hershberger in the...

HOW-TO: Half-Up Mohawk Buns

When I heard that VS angel Constance Jablonski teamed up with photographer Boo George and shot on location in Tanzania for the summer issue...

HOW-TO: Emily Weiss’s Low Double Bun

If there’s anyone who’s leading trends in the beauty scene, it’s Glossier’s founder Emily Weiss. Last Thursday, Emily sat on...

HOW-TO: Kendall Jenner’s Glittery Space Buns by Desirae Cherie

Previously published on The Coveteur… You saw them. We saw them. Now, here’s how to recreate them—straight from KJ’s hairstylist...

WATCH: Justine Marjan Gives WeWoreWhat a Bada$$ Heavy Metal Braid

When WeWoreWhat‘s Danielle Bernstein stopped by OUAI Headquarters, our Editorial Director Justine Marjan (braid-boss behind Kim Kardashian’s cornrows) whipped up a blinged-out inside-out French braid just...

HOW-TO: Sally Hershberger’s Tousled Color Wow Wave

The queen of textured hair, Sally Hershberger, has teamed up with Color Wow to create THE hair commercial of all...

NEED TO KNOW: The LOC Method for Naturalista Curls

There’s a lot of cool jargon and acronyms within the natural hair space, but if there’s one term that you...

HOW-TO: Festival-Ready Romantic Low Bun by Lauren Burt

As we gear into April, it’s safe to say we are ready to start shedding our winter layers for light...

WATCH: Your 3-Day Guide to Nailing Cool Girl Festival Hair

If you’re about to be a desert-bound baddie and DGAF about anything except Coachella-vating your festival experience while looking selfie-fine, then you’ll need some no-fuss...

MANESPIRATION: Karlie Kloss Serves Serious Braid #Goals on Her Glamour UK Cover

We’re officially obsessing over recurring mane muse Karlie Kloss’ first Glamour UK cover. With a hint of glam from makeup genius Hung...

HOW TO: Tyra Banks’ Faux Locs

When it comes to hair, Tyra Banks is as fearless as she is FIERCE! The supermodel is not a stranger...

NEED TO KNOW: Hat Hair Can Still Be Haute

Sprung off floral hair accessories? Yes we are. Going to shun hats this spring? No we ain’t. We’re embracing them...

HOW-TO: Lived-in Dutch Braids

Basically every badass chick and cool girl is killin’ it in this babely I don’t give a f*ck look. But much...

HOW-TO: Recreate Kate Winslet’s Oscars Looks From Years Past

By the age of 31, how many can boast five Oscar nominations and an endless ability to exude sheer elegance...

How To

Should You Wash Your Hair Before Coloring It? An Expert Weighs In!

The “Karen” Haircut and Why You Should Avoid it at All Costs

How to Get the Perfect Balayage Without Bleach

The Easiest Twist Out Hair Tutorial That Anyone Can Do

Do You Actually Get Volume From a Volumizing Drying Brush?

This DIY Mask Keeps Cardi B and Kulture’s Hair Healthy

Products We Love

Cop Kate Bosworth’s Met Gala Updo

HOW-TO: Willow & Jaden Smith’s Met Gala Manes By Marcia Hamilton

HOW-TO: Elle Fanning’s Sexy-Sporty Met Gala Ponytail By Jenda Alcorn

HOW-TO: Emily Blunt’s Met Gala Galactic Double Ponytail By Laini Reeves

HOW-TO: Hannah Davis’s Met Gala 3-Tiered Ponytail By Chad Wood

HOW-TO: Kerry Washington’s Met Gala Deep Magenta Curls By Takisha Sturdivant-Drew

HOW-TO: Blake Lively’s Met Gala Modern 70’s Grecian Bun By Rod Ortega

HOW-TO: Florence Welch’s Met Gala Refined Bedhead By Ryan Richman

HOW-TO: 4 No-Heat Stretch Styles For Natural Hair

HOW-TO: Wavy Texture from Color Wow’s Commercial by Sally Hershberger