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24 Successful Female Founders Share Their Best Hair Advice

From knowing the difference between a hair moisturizer and a leave-in conditioner to eating superfoods and taking a multivitamin, or relying on their own products for the best hair ever, here’s what ladies at the top of their game want you to know about their mane routines. Read on for the best hair advice from our favorite female founders in the beauty space!

Switch Up Your Part

“Change your part. I actually do this a lot, especially while I’m traveling. If I am running around and my hair starts to lose its mojo, I will actually just move my part slightly to the right or left. It adds volume and gives your hair a fresher look.”

– Kailey Bradt, Susteau CEO and founder


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A post shared by Susteau (@susteauofficial)

Apply Your Hair Mask on Dry Hair

“An easy way to work your hair mask into your routine is to simply apply it on your dry hair before you shampoo, hit the beach, or wear your hair up. Masking all day will help prevent breakage and damage. Rahua Omega 9 Hair Mask is rich in rahua oil and excellent for restoring hair’s natural vibrancy. The power of rahua oil nourishes and regenerates scalp and hair follicles, restoring natural moisture.”

– Anna Ayers, Rahua co-founder and CEO


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A post shared by rahua (ra-wa) (@rahuabeauty)

Take a Multivitamin

“Because hair follicles need many vitamins and minerals, I suggest everyone starts with a multivitamin. I prefer DL.MD 13.5.1 Multivitamin, as it meant to be taken once in the morning and once in the evening, making sure your hair cells always have “access” to the needed vitamins. Also, with 98% absorption rates (compared to 3 to 20% for pills and gummies), you know that what you are taking is actually getting absorbed and utilized by your body. Many of my clients have seen a noticeable reduction in hair loss in four weeks of use.

– Dr. Lamees Hamdan, DL.MD CEO and founder


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A post shared by DL.MD | Wellness (@dlmdwellness)

Don’t Expect a Leave-In Conditioner to Moisturize

“Many people are using the right product (a leave-in conditioner) for the wrong purpose (attempting to moisturize the hair) and can’t understand why their hair stays dry all the time. A huge amount of hair frustration would be alleviated by just switching this one thing in their routine. That’s not to say you should stop using leave-ins and replace them for moisturizers. Rather, the key is to use both of these products for their correct purposes.”

– Gwen Jimmere, Naturalicious founder

Wash Hair With Cooler Water

“Good hair days start with a healthy scalp. No matter what hair type you have, I recommend using lukewarm water when washing your hair. The cooler temperature will maintain essential oils and won’t dry out your scalp. If you’re feeling brave, rinse with cold water after conditioning to close the hair cuticles and pores, which will create extra luster and shine. Try our new Care Taker Scalp Soothing Tonic, which is packed with soothing bisabolol and anti-inflammatory properties to soothe irritation and create a healthy, balanced scalp.”

– Rachel Parsonage, Noughty Haircare co-founder

Pre-poo to Protect Curls

“A good pre-poo treatment is a curly girl’s best friend because it helps prevent breakage throughout the detangling process and restore hair’s moisture balance and natural sheen by protecting it against any ingredients that could possibly leave it too stripped.”

– Lulu Cordero, Bomba Curls CEO and founder


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A post shared by Bomba Curls (@bombacurls)

Don’t Overwash and Take a Nutraceutical

“After losing my hair to chemotherapy in February of 2018, I was lucky to have it grow back better than before. I follow these tips to keep my mane ready for anything! I use Shea Butter by Buttah on my dry ends and for smoothing the hair out in small sections. I wash my hair every three days to keep my natural oils and use a hair mask once every two weeks. I also take Nutrafol every day and it has grown my hair at least an inch each month.”

– Samantha Magill, Tournesol Beauty founder


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A post shared by TOURNESOL (@tournesolbeautyofficial)

Invest in a Scrunchie

“It is okay to use a scrunchie and honestly I am beyond thrilled they are back. If you have long hair and, like me, spend hours to wash, dry, and style it, the worst thing you can do is put it up in a ponytail using a standard ponytail holder. The ponytail holder will cause crease” in the hair, which limits your ability to wear your hair down again without rewashing it, drying, and then styling all over. A scrunchy will effectively hold your hair back while working out, running errands, or on days when you just want it out of your face. So here is my big tip: invest in a silk scrunchie to keep you style gorgeous for longer.”

– Kerry E. Yates, Colour Collective founder

Opt for an Anti-Aging Hair Serum

“Over half of us women will be affected by hair loss by the time we reach our 40s. This may be from pregnancy, other hormonal causes, illness, environmental factors, or stress. By the time we notice, we normally lose up to 40% of our hair. It is very difficult to recover from there. Don’t wait around until it is too late. If you think you might be affected, use an anti-aging hair and scalp serum to nourish your scalp, optimize your hair growth, and prevent any future hair loss. I recommend the Évolis Prevent Activator. With its FGF5 inhibitor botanical actives, it’s an easy addition to your daily hair routine. You can use it with your favourite shampoo and conditioner, or try the Évolis range of shampoos, conditioners, and hair treatment masks. It changed my life.”

– Maria Halasz, Évolis Professional founder

Don’t Overstyle

“My best hair tip is to avoid washing, blow drying, and heat styling your hair too frequently. It’s drying, damaging, and takes way too much time out of your life. I can go at least three days and sometimes four days between shampoos. I do rely on a good dry shampoo (my own Very Airy brand) and my Voloom Volumizing Iron to give me some much needed lift at the roots so that my hair doesn’t just lay flat against my head after a day or two. I think most women end up washing their hair because it gets flat, not necessarily because it’s dirty. So a little lift can go a long way toward giving you more time in your life, especially if you’re traveling or on vacation.”

– Patricia Lund, Voloom founder


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A post shared by VOLOOM (@voloom)

Give Yourself a Salon-Quality Blowout

“When I have a lot on my plate, I reach for the IGK Good Behavior Heat Protectant/Protein Spray. Paired with my Hot Tools One Step Blowout Brush, I get the look of a salon blowout in about 10 minutes. It has been a major game-changer.”

– Courtney Dailey Croll, Wondergloss Beauty founder

Clarify With Baking Soda

“Make sure to use a clarifying shampoo periodically to remove product buildup. I like to mix equal parts baking soda and water. After shampooing, apply the mixture to the hair and use a wide-tooth comb to distribute. Leave on for three to five minutes then follow with a second shampoo, and then condition the hair.”

– Gina Rivera, Phenix Salon Suites founder

Less Is More

“I’m of the belief that the less you do to your hair the better and always use only the best ingredients possible. I live by Mermaid Dry Shampoo and only wash my hair one to two times per week with plant-based shampoo and conditioner, followed by hair oil. My hair has never looked healthier or more lustrous.”

– Jana Blankenship, Captain Blankenship founder

Take Vitamin D and Omega 3s

“I’m going through quite the transition right now, having lost a lot of hair around my hairline three months postpartum of having my son. It’s just starting to fill in now that he is 10 months old. I have bangs that I didn’t ask for. I naturally have very curly hair, which I air dry most days. I like taking omega 3s and vitamin D as supplements because I think internal health is important for your skin and hair health.”

– Sara Dudley, The Sunscreen Company co-founder

Avoid Products With Sulfates

“Silver hair is naturally dry because when your hair follicles cease to product melanin (what gives our hair color), the hair becomes drier, and possibly coarse and wiry. Silveristas should avoid products with moisture-robbing sulfates, phosphates, and parabens. To maintain well hydrated and conditioned hair, use clean products formulated with nutrient-rich, botanical moisturizers like coconut, jojoba, and sweet almond oils and vitamin E.”

– Angel Cornelius, Maison 276 founder


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A post shared by Maison 276 (@maison_276)

Shampoo From the Scalp Down

“Do not massage and shampoo the tips of your hair, only the scalp down. Oil does not go that far down on the hair, and you want to keep your tips as healthy and non-processed as possible to avoid split ends.”

– Kat Burki, Kat Burki founder

Sleep in a Top Knot

“My hair is prone to frizz. With a new brand launching, I’m busy traveling for business and need to make sure the time I spend styling my hair holds up. I always wash and blow dry at night and then either loosely plait it or put it up into a top knot before I go to bed. While I’m sleeping, the frizz has some time to settle and I wake up with smoother hair. In the morning, I use a mascara wand and spray it with a little alcohol-free hairspray to knock out the few unruly hairs or fly-always that might be there.”

– Terri Silverberg, Guide Beauty founder


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A post shared by GUIDE BEAUTY (@guidebeautycosmetics)

Get a Short Cut

“With short hair, I save so many hours every week on styling time. No blowouts, ever. Also, I can be bold with style or color choices—it’s not forever.”

– Amanda McIntosh, Take My Face Off founder

Eat Superfoods

“Take control of your hair health by eating vitamin and mineral-rich beauty foods every day, particularly those high in amino acids, vitamin C, and copper. They support hair strength and color by boosting the production of collagen, which supports keratin formation, and melanin, which provides pigment. Lysine is particularly helpful and can be found in sunflower and pumpkin seeds, avocado and spirulina. Vitamin C can be found in all fruits and most vegetables, and copper can be enjoyed in such foods as dates, pineapple, chia seeds, and potatoes.”

– Claudia Christie, Claudiana Beautanica co-founder

Use an Avocado Mask

“I mask my hair with avocado oil every week for 30 minutes. This strengthens my hair, leaving it shiny and soft. Avocado oil is also an ingredient in our lipsticks, bringing all its benefits to your lips.”

– Gabriela Navejas, Madame Gabriela founder

Take Time for Haircare

“As a founder and a mom, mornings can be busy, but I find that I feel good when my hair looks good. So I wash it every other day (mostly) and keep a round brush and dry shampoo in my gym bag for quick touch ups. Sometimes just five minutes spent on my hair gives me confidence for meetings that day.”

– Nisha Dearborn, Fresh Chemistry founder


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A post shared by Fresh Chemistry (@freshchemistry)

Rejuvenate Your Locks

“I absolutely could not live without GrandeHAIR Rejuvenation Serum by Grande Cosmetics. Its nourishing formula is the perfect foundation for every hair care routine. It contains vitamins, peptides, and amino acids that help to reinvigorate lifeless strands and create the appearance of added thickness, volume, and softness over time.”

– Alicia Grande, Grande Cosmetics founder and CEO


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A post shared by Grande Cosmetics (@grandecosmetics)

Create an Oil Blend

“I use a proprietary blend of oils that includes, abyssinian seed oil, squalane, and rosemary leaf, which leaves my hair soft and shiny.”

– Krisana Vigus, Krisana Vigus founder

Add Oil to Your Hair Mask

“When my hair is extremely dry, I use a hair mask with a few drops of an oil such as the Saffron Hair Elixir. Adding a few drops of oil to a hair mask gives you an even greater level of hydration and super silky, soft hair.”

– Shiva Tavakoli, Joon Haircare founder


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A post shared by Joon Haircare (@joonhaircare)

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