Ever since the Dove Amplified Texture collection arrived on my doorstep, it has become a household staple.
The smell is not overwhelming or gendered (and actually pleasant) so it works for both me and my boyfriend. While my hair texture is basically 2c, his is 4c – and it brings out both of our curl patterns.
My Hair: 2C Curl Pattern Using Dove Amplified Texture
I start by sudsing up with the Dove Amplified Texture Hydrating Cleanse Shampoo ($6.99), followed by the Dove Amplified Texture Super Slip Detangling Conditioner ($6.99) – as does he. I leave the conditioner on while I wash my body and kind of hang out, letting it seep into my locks.
It makes a difference in the shower, you can see the curls springing up almost immediately as they’ve been given the moisture desperately need. After I brush my hair, I apply the Dove Moisture Lock Leave-In Conditioner ($6.99). My boyfriend follows these same steps – the only thing I add is the Amplified Textures Twist In Moisture Shaping Butter Cream, for extra oomph and shape my curls a bit further.
His Hair: 4C Curl Pattern Using Dove Amplified Texture
When I ask my boyfriend what he likes about the products, it’s a simple “they make my hair softer,” and I agree. The products do what they claim and work on two very different hair textures, bringing out both of our curls so we can just wash and go – which is key for summer/all the time.
Though the line has recognizable, natural ingredients like coconut, aloe, and honey, and is free from parabens and dyes, there are still a bunch of weird things on the label that take a Ph.D. in chem to figure out, which is pretty much the only downside. Still, at a $7 price point, there’s not much to complain about! Overall, we’re going to keep using it and letting the line work its curl magic.