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Kevin Murphy’s Revolutionary New Packaging Is Made From Ocean Plastic Waste


09 . 26 . 18
Allison McNamara
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Allison McNamara

Editorial Director at Mane Addicts
Allison McNamara is a writer, producer, host and editor based in Los Angeles. Allison has been reporting on beauty and fashion for over a decade, and also has here own clean skincare line MARA. Keep up-to-date with Allison and her bright red hair on Instagram @allisonmcnamara.
Allison McNamara
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Eight million tons of plastic are dumped into the ocean every single year, and the beauty industry is one of the culprits for the 150 million tons of plastic that are currently floating in the ocean worldwide. Plastic ocean waste is a global threat and we desperately need change. The Australian-based brand Kevin Murphy along with their packaging supplier Pack Tech are taking a stand to stop the production of new plastic by manufacturing  products  from ocean waste plastic. The eco-friendly Kevin Murphy packaging rolls out in 2019. Watch the video below to see the magic!

Pack Tech is cleaning up the world’s oceans from Pack Tech A/S on Vimeo.

How the beauty industry is destroying the planet. 

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