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Yes, Even Brunettes Benefit From Using Purple Shampoo—Here’s Why

Purple shampoo has long been used by blondes to maintain their salon color, but did you know the product also works wonders for brunettes? If you didn’t before, you do now. Brown-haired beauties should be using the shampoo on their strands to keep their color looking vibrant and rich.

Not fully convinced? We spoke with three brunette experts to discover why using purple shampoo on brown hair is a necessity. Keep reading to discover what they had to say!

purple shampoo for brunettes | Mane Addicts
(via Unsplash)

Why should brunettes use purple shampoo?

We already mentioned how using the shampoo will keep your color going strong well after leaving the salon. But, there’s more to it than that.

“It helps control the yellow and orange undertones in between services,” Orange County balayage expert Stephanie Koontz shares. “Even though the hair is brown, those undertones still live in the hair naturally and show when lightened.”

What are the benefits of using a purple shampoo on brown hair?

The list of reasons as to why you should use purple shampoo doesn’t stop with it being able to control yellow and orange undertones. There are a number of other benefits the shampoo has to offer. We’ll let Connecticut-based brunette specialist Karla Farrelly take it away.

“Purple shampoo keeps the brassiness at bay and stops your hair from turning any unwanted tones or pigment. It keeps your hair from getting dry and dull looking. The purple shampoo ensures longevity in the color and can be used until your next color appointment or glaze. The sun can fade your hair and make the color look dull, which can be hard in the hot summer months to come. The shampoo also makes your hair soft and shiny,” she details.

Needless to say, you need to start using a purple shampoo for your brown strands. Before you buy any ol’ shampoo and use it all willy-nilly, there are some things you should know.

How should brunettes use purple shampoo?

You would think using a shampoo would be intuitive, and it is, but there are a few things to be aware of when using purple shampoo. Karla notes that you “don’t [need to] use purple shampoo for at least two weeks” after getting your hair done, because the color is still fresh.

Once that time has passed, Stephanie recommends her clients use the shampoo twice a week to maintain a cooler tone. “I usually suggest they start with the purple shampoo and leave it on for about five minutes, rinse, and then follow with a color-care conditioner or masque,” she shares. “If their hair is dirtier, I suggest shampooing first with a color-care or a clarifying shampoo to get rid of buildup, then follow that with a purple shampoo for five minutes.”

Toronto-based brunette specialist Sharon Mudavanhu suggests using the product even as sparingly, “because purple shampoo is tinted it tends to dry out the hair. Overuse will cause buildup and make the next salon visit a little more challenging.”

Which purple shampoos are the best for brunettes?

Stephanie, Karla, and Sharon all shared their favorite purple shampoos, so you don’t have to guess which one is right for your brunette. Karla points out that you can always ask your stylist which shampoos they recommend as well.


Hey mane muse, we wanted to give you a heads up that some of the links in this post are affiliate links. Okay, so what does that mean for you? It just means that Mane Addicts will collect a small share of the sale from any purchase you make from the products we recommend.


Fanola No Yellow Shampoo: $12.26

Stephanie is a huge fan of this purple shampoo and considers it her top choice for her clients. “I love it because the pigment is so strong that it seems to help with orange tones as well as yellow tones,” she says. “For lighter shades, I still suggest Fanola No Yellow. I recommended guests mix it with their color-care shampoo to dilute it and leave it on for two to three minutes instead of five.”

Fanola Original No Yellow Purple Shampoo | Mane Addicts
(via Walmart)

Fanola No Orange Shampoo: $13.09

Karla adores Fanola’s line of purple shampoos as well. She recommends using their No Orange Shampoo to get rid of any brass you may experience with your color.

Fanola No Orange Shampoo | Mane Addicts
(via Walmart)

Oligo BlackLight Anti-Yellow Violet Shampoo: $18.29

“I love the Oligo BlackLight Anti-Yellow Violet Shampoo,” Sharon says. “You can mix it with their blue shampoo to control any unwanted orange. The blue deepens the intensity, hence more neutralization of warm tones.”

Karla is also a big fan of Oligo’s line of purple shampoos for lighter tones. She suggests using blue shampoo for darker tones and bronde.

Oligo BlackLight Anti-Yellow Violet Shampoo | Mane Addicts
(via Walmart)

Speaking of purple shampoo, head over HERE to discover why Amika’s purple hair mask is a dream come true for blondes!

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