The quest for super shiny hair is real. Even when we’ve got style and color covered, that element of shine somehow eludes us. It’s the je ne sais quoi of haircare; even when we do everything right, shampoo commercial levels of luminescence are somehow still out of reach. Don’t worry though, the revamping power of great shine can be yours if you just follow some easier-than-you-might-think steps. We tapped Colorist Matt Rez at MÈCHE Beverly Hills–who keeps Chiara Ferragni and Tash Oakley’s hair looking fab–for his tips on getting strands to diamond-level brightness.