The hair industry is always touting new ingredients that they swear by.
Some make a splash and others fall flat when it comes to fulfilling promises of healthy and voluminous hair. Tahitian monoi oil caught our eye as the real deal recently. Here are all the reasons you should look out for it in upcoming haircare formulas.
“Monoi oil is naturally derived from Tahitian gardenia flower pedals (also known as the tiaré flower) which are soaked in coconut oil,” says Playa founder, Shelby Wild who used it as one of the main ingredients for her recent Playa Monoi Milk Leave-in Conditioner formula. “Monoi means ‘scented oil’ in Tahitian and has a light, sweet fragrance. The oil has been used in French Polynesia for centuries as part of ancient beauty rituals and brings moisture and nutrients to the skin and hair,” she further explains.
Authentic monoi oil isn’t easy to come by, it has to be sourced directly from Tahiti. “Our monoi oil, found in Playa Monoi Milk Leave-in Conditioner is made from the highest quality Tahitian gardenia petals and coconut oil,” Shelby explains.
Playa Monoi Milk Leave-in Conditioner: $24.00
Tahitian monoi oil is different than other oils you commonly find in hair products. “The beauty of monoi oil is it not only treats damaged hair by entering and repairing strands, but it also helps prevent any future damage as it is high in antioxidants,” Shelby begins. “This dual benefit really makes it the perfect ingredient for a leave-in conditioner to keep hair healthy and lustrous,” she asserts. “It was super important that the formula of our leave-in conditioner was strong enough to lock in moisture and diminish frizz, but didn’t sit heavy on the hair. Monoi oil works perfectly to prep the hair before styling with zero residues,” Shelby says of her newest product.
Independent studies have proven that monoi oil not only brings back shine, but it repairs dry, split ends. This hero ingredient is very rich in antioxidants and vitamin E. The consistency of Tahitian monoi oil allows it to penetrate your hair’s shaft to banish frizz and help heal damage from within. “Monoi is ultra-light yet deeply conditioning,” Shelby explains when talking about its superb benefits.