Agave is the conditioning boost we didn’t know we needed, but now we’re living for it. To fill you in on what this ultra sweet sugar alternative can do for your mane, we tapped the man who has literally made it his business, and created an entire brand devoted to the benefits of agave. Fernando Romero, the stylist, President and Founder of Agave Healing Oil, fills us in on what, exactly, agave is and why you should migrate it from your coffee (and your tequila) to your scalp, stat.
The Agave Healing Oil brand came about following a longstanding family tradition of relying on agave as a holistic ingredient — Fernando would make soaps using ingredients native to Mexico with his grandmother, and you better believe agave was among them. He and his grandmother would trade the soaps for food at a local market.
Agave is a species of plants native to hot and arid regions, and is typically found in Mexico. Agave plants are known for needing very little water to survive, and due to these hydrophilic properties, the plants are able to retain water for long periods of time. The most common form of agave is the Weber Blue Agave plant, which may sound familiar because it’s widely associated with tequila production. “The Weber Blue Agave’s main benefits are strongly related to its low glycemic index, when compared to regular sugar,” confirms Fernando. “When harvested properly, the sugar extracts found in this type of agave plant are extremely hydrating and contain fiber, which can be linked to positive effects on your metabolism.”
(via Agave Healing Oil)
Agave Retains Water
In addition to benefiting the body, agave benefits the hair. Because the Weber Blue Agave Plant’s sugar extracts attract and retain water, it allows for overall healthier and smoother hair. In addition, Agave extracts also have the ability to deep condition dry and damaged hair, which is reason enough to add it to your conditioner.
“Agave Extracts attract and hold on to water longer than most other ingredients,” reinforces Fernando. “Therefore, when added to a conditioner it allows the benefits to last longer due to the fact that it can attract and retain water longer than most other additives.”
Agave usage is not limited one hair type or texture — it’s just as beneficial for everyone, however, those in need of extra hydration or conditioning will really feel a difference. “We find that Agave products do really well in specific territories that have dry and humid climates. Agave can even be used on finer hair types because it is a plant based ingredient, which tends to be a lot lighter than most other nut based ingredients,” Fernando adds.
(via Agave Healing Oil)
More Agave = More Hydration
The effects of agave build, though results from starting an Agave Healing Oil regimen can be felt pronto. “Since our system of products are progressive, the more you use, the healthier your hair will get,” Fernando says.
Hydration is key, especially if you live in a hydration-zapping climate or love to heat style. “Due to certain climates, frequent use of hair color, or over use of hot tools, we tend to strip and dry our hair out,” says Fernando. To counteract these dry conditions, he recommends daily use of the brand’s Smoothing Shampoo, Smoothing Conditioner and Healing Oil Treatment. For weekly care, opt for the Restorative Hydrating Mask and our Healing Vapor Iron and the Agave Smoothing Treatment or Nature Smooth Express Treatment on a monthly basis. To check out all agave products, click here.